Article Type

U.S. Cadillac Sales Decrease 2 Percent In Q4 2019

Cadillac sales in the United States decreased 2.2 percent to 40,551 units during the fourth quarter of 2019.

Individual model sales performance was as follows:

During the complete 2019 calendar year, U.S. Cadillac sales increased 1 percent to 156,246 units.

Sales Results - Q4 2019 - USA - Cadillac

MODELQ4 2019 / Q4 2018Q4 2019Q4 2018YTD 2019 / YTD 2018 YTD 2019YTD 2018
ATS-90.01% 83831-89.56%1,134 10,859
CT5* 430*43 0
CT6-5.09% 2,2762,398-17.76%7,951 9,668
CTS-60.44% 9662,442-37.92%6,965 11,219
ESCALADE-7.15% 8,8899,573-3.93%35,424 36,872
XT4+17.46% 8,8957,573+310.88%31,987 7,785
XT5-17.77% 11,16813,582-17.64%49,879 60,565
XT6* 7,1690*11,559 0
XTS-79.02% 1,0625,063-36.23%11,304 17,727
CADILLAC TOTAL-2.20% 40,55141,462+1.00%156,246 154,702

The Cadillac Society Take

U.S. Cadillac sales fell slightly in the fourth quarter, marking an about-face from the positive performance in the second and third quarters of 2019. The negative performance is primarily the result of a labor strike by the UAW, which lasted 40 days and shut down all factories where Cadillac vehicles are produced for the North American market.

The only models to see sales increase were the XT4, XT6 and CT6. The small Cadillac XT4 crossover saw deliveries grow 17 percent to 8,895 units, while the XT6 saw deliveries total 7,169 units for its second full quarter on the market. The performance allowed Cadillac crossover sales to grow 29 percent to 27,232 units.

Meanwhile, the very fist units of the all-new Cadillac CT5 went on sale during the latter part of December, as Cadillac Society exclusively reported

About The Numbers

  • All percent change figures compared to U.S. Cadillac sales for Q4 2018, except when noted

Further Reading & Sales Reporting

Alex Luft

Alex is the founder of Cadillac Society. He has a deep passion for automotive business strategy and enjoys driving his ATS sedan on twisty mountain roads.

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