Cadillac Mexico Sales Fell Three Percent In June 2023

Cadillac Mexico sales decreased three percent to 119 units in June 2023 compared to June 2022.

Individual model sales performance was as follows:

Cadillac CT4 sales have not yet commenced in Mexico
Cadillac CT5 sales have not yet commenced in Mexico
Cadillac Escalade sales decreased 1.27 percent to 78 units
Cadillac XT4 sales decreased 33.33 percent to 16 units
Cadillac XT5 sales increased 25 percent to 25 units
Cadillac XT6 sales have not yet commenced in Mexico

During the first six months of the 2023 calendar year, Cadillac Mexico sales decreased 19 percent to 596 units.

Sales Results - June 2023 - Mexico - Cadillac

MODEL	JUN 2023 / JUN 2022	JUNE 2023	JUNE 2022	YTD 2023 / YTD 2022	YTD 2023	YTD 2022
ESCALADE	-1.27%	78	79	-27.50%	398	549
XT4	-33.33%	16	24	+4.40%	95	91
XT5	+25.00%	25	20	+7.29%	103	96
CADILLAC TOTAL	-3.25%	119	123	-19.02%	596	736

The Cadillac Society Take

The slight decline in Cadillac Mexico sales in June extends the marque’s negative behavior in the Latin country. In fact, June represents the sixth consecutive month during which Cadillac Mexico sales have been in the red. It’s worth noting, however, that Cadillac’s lineup in Mexico is limited, comprised of three utility vehicles – the XT4, XT5 and Escalade. In other words, the XT6, CT4, and CT5 are not offered in the local market.

The setback was the result of a reduction in volume of the Cadillac XT4. The compact crossover dropped eight units year-over-year, tipping the scales to the negative side. In addition, the Cadillac Escalade lost momentum after the notable volume recovery experienced in May in Mexico. Even so, deliveries of the full-size luxury SUV were only one unit lower compared to the same month in 2022.

For its part, the Cadillac XT5 was the only model to post an uptick in sales in June. Not only did sales improve for the month, but they did so for the year-to-date total as well. This, however, did not have a major impact on the brand’s overall volume due to the low sales levels of the XT5 in Mexico.