Home » U.S. Cadillac Sales Down 48 Percent In Q4 2021

U.S. Cadillac Sales Down 48 Percent In Q4 2021

U.S. Cadillac Sales Down 48 Percent In Q4 2021

Cadillac sales in the United States decreased 48 percent to 22,385 units during the fourth quarter of 2021.

Individual model sales performance was as follows:

During the complete 2021 calendar year, U.S. Cadillac sales decreased 8.6 percent to 118,310 units.

Sales Results - Q4 2021 - USA - Cadillac

MODELQ4 2021 / Q4 2020Q4 2021Q4 2020YTD 2021 / YTD 2020 YTD 2021YTD 2020
CT4-48.70% 1,3962,721+48.35%7,253 4,889
CT5-64.75% 1,8105,135-35.79%9,446 14,711
ESCALADE+2.22% 9,6649,454+65.01%40,505 24,547
XT4-56.41% 3,0466,988-48.48%11,579 22,473
XT5-67.78% 3,52810,950-19.43%28,380 35,223
XT6-58.91% 2,9407,155-8.61%20,662 22,609
CADILLAC TOTAL-47.83% 22,38542,909-8.64%118,310 129,495

The Cadillac Society Take

U.S. Cadillac sales posted a substantial decline during the fourth quarter of 2021, deepening the luxury marque’s negative performance in the U.S. market. In fact, the contraction in Q4 2021 represents Cadillac’s second consecutive quarterly decline, after falling 32 percent in Q3 2021. This saw the brand end the calendar year with 8.9 percent in the red as a result of problems in the supply chain affecting vehicle inventory.

The Escalade was the only Cadillac model to increase its sales on a year-over-year basis, since the luxury marque diverted the limited supply of microchips and other resources to its flagship vehicle. In that regard, the iconic full-size SUV cemented its position as Cadillac’s best-selling vehicle during both the fourth quarter as well as during the complete 2021 calendar year, the first time this has taken place in recent history.

Meanwhile, Cadillac’s other models were in the red, as they have been impacted the most by the ongoing shortage of components. However, the Cadillac CT4, CT5 and XT4 posted a recovery in sales volume compared to the third quarter of 2021 thanks to the recent restart in production. To note, production of the CT4 and CT5 restarted in October while the XT4 went back into production in November.

About The Numbers

Further Reading & Sales Reporting

Written by
Engineer with a passion for cars and strategic automotive planning.

16 Comments

  1. No surprise given the lack of production and how dealers are trying to skin buyers alive. These are times that are trying mens souls.

    Reply
  2. It’s down because cadillac does not fix headlights and other issues as they should 👇

    Reply
    • I can believe that. They should be ashamed of themselves.

      Reply
      • It’s down maybe because of Cadillac SRX headlight issue, I know I will never buy another because of that issue!

        Reply
        • While the issue you’re describing might be a contributing factor, it’s a minor factor in the grand scheme of things.

          Far and away the primary reason for the ongoing drop is a lack of inventory as GM prioritizes its limited supply of semiconductors to full-size trucks and SUVs. Cadillac only has one of those – the Escalade. That is the only Cadillac model that didn’t see any interruptions in production. Meanwhile, production of all remaining Cadillac models was idled for months in 2021, meaning no inventory at dealers, meaning no sales.

          I fully understand that the SRX headlight situation is far from great, but don’t let emotions get in the way of reality.

          Reply
          • You basically have to order your own headlights from Tawain and put them on yourself to drive a safe Cadillac!so you tell me why your sales are down

            Reply
            • My comment just above yours explains full well the reason behind the change in Cadillac sales volume.

              And it’s not “your” sales, as Cadillac Socieity is an independent website for fans and enthusiasts, and is not affiliated with Cadillac.

              Reply
    • Yes, just cost us 1,800.00 to replace the faulty headlights on our 2016 SRX. Cadillac is well aware that thousands of owners are experiencing this problem,
      but offer no compensation. We could not drive our car at night. I wouldn’t buy another Cadillac.

      Reply
    • Is that so? Or is it because, outside of Escalade and a handful of XT#s, there are no cars to sell due to the inventory shortage caused by the semiconductor shortage?

      Reply
      • Oh yes that is a definite “SO”. I don’ buy care if the car lots were full of Cadillac’s. Screw me once…that’s on you… screw me twice…that’s on me. Never again a Cadillac!!

        Reply
        • So let me get this straight: the fact that Cadillac sales fell nearly 50 percent has nothing to do with the ongoing inventory shortage? Is that what you’re suggesting?

          Reply
          • I don’t think that is what I said. Read it again pea brain!!

            Reply
            • Hey genius, my initial reply wasn’t to you, but rather to Teresa Michelle Bell…

              Reply
  3. In part, sales have fallen because Cadillac has chosen to pursue all new customers over offering something appealing to their many existing and satisfied customers. The present sedans (CT4 and CT5) are too similar to one another and lack many of the heritage design cues (for example, heritage design elements that were successfully incorporated into the 2008 through 2013/2014 “Generation-II” CTS Sedan/Coupe/Wagon models) and those appealed to many then existing satisfied Cadillac customers. Simply put, the CT4 and CT5 do not look like Cadillacs, which may be an acceptable approach for one of the models, but not both of them. Although the plans for a CT5 Coupe (previously shown on this site) were filed with the patent office, it was not ever built; yet, competitors (such as Toyota/Lexus, Mercedes and BMW) offer Sedans, Coupes, Convertibles and Station Wagons–not one of which is available from Cadillac. Hopefully, Cadillac will soon address these concerns with their next re-fresh, or new models, of their passenger cars.

    Reply
  4. I’m on my 5th Cadillac (age 60) and since service is basically elusive on recall parts (horribly designed dangerous headlights for years) no surprise. I won’t be buying any in the future. Calling, emailing, no help nor the 2 dealerships that I reached out to

    Reply
  5. Cadillac sucks these days they use to be the best but no more

    Reply

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