Cadillac South Korea sales decreased 30 percent to 132 units in September 2019 compared to September 2018.
Individual model sales performance was as follows:
In the first nine months of 2019, Cadillac South Korea sales decreased 6 percent to 1,337 units.
| MODEL | SEP 2019 / SEP 2018 | SEPTEMBER 2019 | SEPTEMBER 2018 | YTD 2019 / YTD 2018 | YTD 2019 | YTD 2018 |
|---|---|---|---|---|---|---|
| ATS | -90.91% | 2 | 22 | -46.34% | 66 | 123 |
| CT6 | -68.75% | 30 | 96 | -29.66% | 408 | 580 |
| CTS | -5.00% | 19 | 20 | +25.95% | 165 | 131 |
| ESCALADE | +120.00% | 33 | 15 | +43.26% | 255 | 178 |
| XT5 | +33.33% | 48 | 36 | +8.58% | 443 | 408 |
| CADILLAC TOTAL | -30.16% | 132 | 189 | -5.85% | 1,337 | 1,420 |
Cadillac South Korea sales in September 2019 suffered the second-biggest decline so far this year, with the biggest decrease being the 36 percent drop in August. In addition, the 132 units sold last month also represent Cadillac’s second-worst performance of 2019, with the 123 units delivered in April being the worst thus far.
The negative performance is the result of sharp declines in the sales volume of the Cadillac ATS and CT6. The drop in CT6 sales particularly impacted Cadillac South Korea sales in September, as the model was the brand’s best seller in 2018 in the particular market. Meanwhile, sales of Cadillac’s two utilities registered healthy increases.
The Escalade once again saw noteworthy sales gains, maintaining a healthy growth since the local launch of the Sport Edition. Meanwhile, the XT5 sales saw double-digit gains, allowing it to continue as Cadillac’s best-seller for four consecutive months.
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