Cadillac Canada sales decreased 14 percent to 3,290 units during the fourth quarter of 2023.
Individual model sales performance was as follows:
- Cadillac CT4 sales decreased 21.89 percent to 100 units
- Cadillac CT5 sales decreased 14.74 percent to 266 units
- Cadillac Escalade sales decreased 9.23 percent to 610 units
- Cadillac Escalade ESV sales increased 21.08 percent to 270 units
- Cadillac Lyriq sales totaled 381 units
- Cadillac XT4 sales decreased 42.67 percent to 626 units
- Cadillac XT5 sales decreased 27.73 percent to 727 units
- Cadillac XT6 sales decreased 16.45 percent to 310 units
During the complete 2023 calendar year, U.S. Cadillac sales increased 1.7 percent to 15,483 units.
Sales Results - Q4 2023 - Canada - Cadillac
| MODEL | Q4 2023 / Q4 2022 | Q4 2023 | Q4 2022 | YTD 2023 / YTD 2022 | YTD 2023 | YTD 2022 |
|---|---|---|---|---|---|---|
| CT4 | -21.89% | 100 | 128 | -5.88% | 576 | 612 |
| CT5 | -14.74% | 266 | 312 | 0.00% | 1,038 | 1,038 |
| ESCALADE | -9.23% | 610 | 672 | -2.33% | 2,681 | 2,745 |
| ESCALADE ESV | +21.08% | 270 | 223 | +11.40% | 997 | 895 |
| LYRIQ | * | 381 | * | * | 917 | 0 |
| XT4 | -42.67% | 626 | 1,092 | -2.78% | 4,063 | 4,179 |
| XT5 | -27.73% | 727 | 1,006 | -12.20% | 3,708 | 4,223 |
| XT6 | -16.45% | 310 | 371 | -1.18% | 1,503 | 1,521 |
| CADILLAC TOTAL | -13.51% | 3,290 | 3,804 | +1.76% | 15,483 | 15,215 |
The Cadillac Society Take
The drop in Cadillac Canada sales during the fourth quarter of 2023 not only becomes the second consecutive quarterly contraction of the luxury marque in the country, but also follows the result of Q3 2023 in maintaining the same 14 percent rate of change seen during the previous quarter. These results continue to deepen Cadillac’s negative performance in the Canadian market after experiencing a full year of growth.
As was the case during the third quarter of 2023, most Cadillac models saw notable decreases in volume during Q4 in Canada. This includes Cadillac XT4, which lost its typically sales as the marque’s best-selling vehicle. The compact crossover lost nearly 500 units on a year-over-year basis during the quarter, but maintained its leading position for the complete 2023 calendar year. The other most impacted model was the Cadillac XT5, which fell from second to third place in the lineup with a reduction of nearly 300 deliveries.
The Cadillac Escalade was the marque’s best-selling model in the Canadian market during the fourth quarter of last year with total sales of 880 deliveries. The increase came from healthy growth of the long-wheelbase Escalade ESV, which was once again the only model to finish the quarter in the green. In addition, the Cadillac Lyriq surpassed the previous quarter’s sales record, delivering 381 units – the best record for the electric crossover in Canada to date.
About The Numbers
- All percent change figures compared to Cadillac Canada sales for Q4 2022, unless noted otherwise
Further Reading & Sales Reporting
- Cadillac news
- Running Cadillac sales results
- Cadillac sales results for Q4 2023
- Cadillac sales Q4 2023 USA
- Cadillac Canada sales Q4 2023 (this page)
- Cadillac China sales Q4 2023
- Cadillac Mexico sales Q4 2023
W.S.
I live in Canada and I’ve had Cadillacs since 2013. All ATS’, with a regretful early adoption of a CT4. Big mistake, so sought out a 2018 low mileage ATS and traded it. My take on Cadillac sales with the current line up: sedans; not good value for money; IMHO, cross between chev Malibu and Honda Accords. XT4 – vanilla, like all its competitors; XT5 – its being discontinued (except China); XT6 – why? buy the Escalade instead; and Escalade – great for Albertans, not so good for downtown Toronto, and a Chev Suburban is practically the same vehicle, but thousands dollars less, so buy it. Lastly, WRT dealers: many are giving up the Cadillac moniker, as they’re not prepared to put up the expense to convert to the EV strategy to which GM has committed. Further, recent winter temperatures north of the 49th parallel are bringing to light the shortcomings that EVs hold in store – to include the all EV Cadillac line up. Bottom line: I’m hanging onto my ATS for as long as possible!