Cadillac Dealer Inventory Improved Slightly In October 2023

Inventory of new Cadillac vehicles at the dealer level increased ever so slightly during October 2023 in the United States, but it’s still well below the optimal level.

According to a recent report from Cox Automotive, Cadillac dealer inventory was running at 48 days’ supply, meaning that dealers had enough vehicles on hand to satisfy current sales volume for 48 days. It seems Cadillac supply is now holding steady, as the luxury marque had 46 days’ supply of new vehicles during both August and September, meaning that last month’s figure represents a modest improvement of 4.4 percent.

For comparison, the industry average during the same time period was 67 days. Prior to the COVID-19 pandemic, a 60-day supply was considered optimal for U.S. auto dealers.

Last month, Cadillac recorded higher days’ supply than Subaru (47 days), Kia (43 days), Honda (38 days) and Toyota (33 days). Meanwhile, Cadillac’s cross-town rival, Lincoln, had 120 days’ supply in October, well above the national average.

Cadillac’s parent company, General Motors, suffered the most in the wake of United Auto Workers (UAW) strikes last month. While none of the facilities that produce Cadillac vehicles were affected directly – including the Lansing Grand River plant, the Arlington plant, Cadillac Fairfax plant, and Spring Hill plant – the luxury marque was plagued with low dealer supply. In particular, the highly popular Cadillac Escalade had extremely low inventory during October, running at just 20 days. 

Additionally, industrywide average transaction price (ATP) of new vehicles was down last month. New car buyers paid $47,251 on average, down 15 percent from October 2022.

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