Home ┬╗ Cadillac Mexico Sales Down 25 Percent In July 2023

Cadillac Mexico Sales Down 25 Percent In July 2023

Cadillac Mexico Sales Down 25 Percent In July 2023

Cadillac Mexico sales decreased 25 percent to 84 units in July 2023 compared to July 2022.

Individual model sales performance was as follows:

During the first seven months of the 2023 calendar year, Cadillac Mexico sales decreased 20 percent to 680 units.

Sales Results - July 2023 - Mexico - Cadillac

MODELJUL 2023 / JUL 2022JULY 2023JULY 2022YTD 2023 / YTD 2022 YTD 2023YTD 2022
ESCALADE-16.46% 6679-26.11%464 628
XT4-33.33% 1015-0.94%105 106
XT5-55.56% 818-2.63%111 114
CADILLAC TOTAL-25.00% 84112-19.81%680 848

The Cadillac Society Take

The notable drop in Cadillac Mexico sales in July further deepens the marque’s negative behavior in the Latin country, where it has already accumulated seven consecutive months of being in the red. It’s worth noting that for over two years, Cadillac has only sold three utility vehicles in Mexico, which has limited its presence and sales volume in the local market. Additionally, local supply seems to be an afterthought, as Cadillac prioritizes supplying the U.S. market.

In July, each of the three Cadillac models offered in Mexico suffered double-digit drops, with the Cadillac Escalade being the most significant. The full-size luxury SUV saw a volume reduction of 13 units year-over-year, continuing to lose momentum from previous months and resulting in an increase in the brand’s overall rate of decline. Additionally, the Cadillac XT5 saw the second highest reduction during the month, with 10 fewer deliveries.

The all-new Cadillac Lyriq was recently launched in Mexico and will begin sales during the third quarter of the year. The all-electric crossover is expected to give Cadillac a new boost in the Mexican market, especially in terms of brand image. However, the vehicle is currently produced in small quantities, so its impact to the sales total will likely be minimal in the near-term future.

About The Numbers

Further Reading & Sales Reporting

Written by
Engineer with a passion for cars and strategic automotive planning.

2 Comments

  1. need to lower they interest rate in canada on the xt5/6/4and have encentived for people to buy sale on volume make more of a profit at the end

    Reply
  2. canadian feel like there is no incentive so they buy other makes of vehicle that have a better incentive

    Reply

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