Cadillac Mexico Sales Dropped 32 Percent In November 2023

Cadillac Mexico sales decreased 32 percent to 99 units in November 2023 compared to November 2022.

Individual model sales performance was as follows:

Cadillac CT4 sales have not yet commenced in Mexico
Cadillac CT5 sales have not yet commenced in Mexico
Cadillac Escalade sales decreased 24.77 percent to 82 units
Cadillac XT4 sales decreased 88.89 percent to 2 units
Cadillac XT5 sales decreased 21.05 percent to 15 units
Cadillac XT6 sales have not yet commenced in Mexico

During the first 11 months of the 2023 calendar year, Cadillac Mexico sales decreased 24 percent to 1,019 units.

Sales Results - November 2023 - Mexico - Cadillac

MODEL	NOV 2023 / NOV 2022	NOVEMBER 2023	NOVEMBER 2022	YTD 2023 / YTD 2022	YTD 2023	YTD 2022
ESCALADE	-24.77%	82	109	-27.08%	738	1,012
XT4	-88.89%	2	18	-23.64%	126	165
XT5	-21.05%	15	19	-7.19%	155	167
CADILLAC TOTAL	-32.19%	99	146	-24.18%	1,019	1,344

The Cadillac Society Take

The significant drop in Cadillac Mexico sales during November deepens the luxury marque’s negative performance in the Latin country, where it has already accumulated 11 consecutive months of sales declines with a volume contraction of over 300 units year-to-date. However, Cadillac’s 99 deliveries in November represent a recovery from the 73 units it registered in October.

In November, the three models that Cadillac has been offering in Mexico were once again in the red, continuing in free fall. Being Cadillac’s highest volume model in Mexico, the Cadillac Escalade continues to be responsible the most for the overall drop, seeing the most significant decline both during the month and the first 11 months of 2023.

For its part, the Cadillac XT4 recorded a new monthly low by selling only two units in November, representing the highest rate of decline among the marque’s models. Similarly, the Cadillac XT5 performed below the result obtained during the same month a year ago in Mexico, with the low volume being the result of a weak competitive position in the local market.