Cadillac Russia Sales Jump 79 Percent In August 2020

Cadillac Russia sales increased 79 percent to 140 units in August 2020 compared to August 2019.

Sales data for individual models is not available for August, but we do have the following information:

Cadillac currently offers the following vehicles in Russia: CT6, Escalade, XT5 and XT6
The brand’s best-selling model in the country is the XT5 midsize crossover, followed closely by the Escalade
Cadillac XT6 was launched in Russia in February
The Cadillac XT4 will soon launch in Russia

During the first eight months of 2020 calendar year, Cadillac Russia sales increased 34 percent to 778 units.

Sales Results - August 2020 - Russia - Cadillac

MODEL	AUG 2020 / AUG 2019	AUGUST 2020	AUGUST 2019	YTD 2020 / YTD 2019	YTD 2020	YTD 2019
CADILLAC TOTAL	+79.49%	140	78	+33.91%	778	581

The Cadillac Society Take

Cadillac Russia sales posted a substantial increase in August, marking the third consecutive month that the luxury brand increased its sales volume in the market. The 140 units delivered last month represent Cadillac’s second-best performance in the first eight months of the year in Russia, following the 181 vehicles delivered in March.

Although individual model sales data is currently unavailable due to inconveniences caused by the COVID-19 pandemic, the recovery of Cadillac Russia sales is supported by the brand’s three utility vehicles, particularly the refreshed XT5 and the new XT6. Pent-up demand for both models prevented them a smooth launch in Russia during the first half of the year.

The XT4, meanwhile, will also be added to the lineup. The launch of the compact luxury crossover should result in even further growth in Cadillac Russia sales.

About The Numbers

All percent change figures compared to Cadillac Russia sales in August 2019, unless noted otherwise
Russia sales figures reflect actual vehicle registrations rather than wholesales