Home » Cadillac U.S. Sales Increase 12.7 Percent To 14,494 Units In March 2018

Cadillac U.S. Sales Increase 12.7 Percent To 14,494 Units In March 2018

Cadillac U.S. Sales Increase 12.7 Percent To 14,494 Units In March 2018

Cadillac reported 12,338 new vehicle deliveries in March 2018 in the United States. The results represent an increase of 12.7 percent compared to March 2017 as well as the brand’s best March sales performance since 2014.

The 12,388 deliveries were comprised of 11,696 retail sales and 2,798 fleet sales:

  • Retail sales increased 5.3 percent or 593 units to 11,696 vehicles, representing 80.7 percent of total Cadillac sales in March 2018. That compares to 11,103 retail sales in March 2017, which represented 86.3 percent of total Cadillac sales.
  • Fleet sales increased 59.2 percent or 1,040 units to 2,798 vehicles, representing 19.3 percent of total Cadillac sales in March 2018. That compares to 1,758 fleet sales in March 2017, which represented 13.7 percent of total Cadillac sales.

Cadillac Sales Results - March 2018 - United States

SalesSales Mix
Total14,49412,861+12.7%+1,633100.0%100.0%
Sale TypeMarch 2018March 2017March 2018 / March 2017March 2018 - March 2017March 2018March 2017
Retail11,69611,103+5.3%+59380.7%86.3%
Fleet2,7981,758+59.2%+1,04019.3%13.7%

Individual model sales performance was as follows:

In the first three months of 2018, Cadillac U.S. sales increased 8 percent to 36,727 units.

Sales Results - March 2018 - USA - Cadillac

MODELMAR 2018 / MAR 2017MARCH 2018MARCH 2017YTD 2018 / YTD 2017 YTD 2018YTD 2017
ATS+3.80% 1,4191,367+18.41%3,962 3,346
CT6+2.69% 994968+2.62%2,467 2,404
CTS+1.36% 894882-1.77%2,442 2,486
ELR-100.00% 02-100.00%0 5
ESCALADE+18.75% 1,9571,648+17.09%5,035 4,300
ESCALADE ESV+7.58% 1,3061,214-4.02%3,076 3,205
SRX-93.75% 116-98.08%2 104
XT5+17.20% 6,1885,280+10.34%14,845 13,454
XTS+16.91% 1,7351,484+4.70%4,898 4,678
CADILLAC TOTAL+12.70% 14,49412,861+8.08%36,727 33,982

About The Numbers

  • All percent change figures compared to Cadillac March 2017 sales, except as noted
  • There were 28 selling days in March 2018 and 27 selling days in March 2017

More Cadillac Sales

Written by
Alex is the founder of Cadillac Society. He has a deep passion for automotive business strategy and enjoys driving his ATS sedan on twisty mountain roads.

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