Cadillac Canada, which operates the Cadillac Live service, confirmed that the Lyriq battery electric vehicle has returned to the studio after a brief appearance last fall. For a limited time, interested customers can book an appointment to attend a detailed virtual tour guided by a Cadillac Live agent.
As a reminder, Cadillac Live is a virtual showroom that aims to replicate the dealership experience in an online setting. Currently, the service is available for Canada and the U.S., and a similar service has also been introduced in China. Cadillac Live representatives are outfitted with a headset and a camera, allowing customers to ask questions as they are taken on a real-time tour around the vehicle. The video feed is one-way, allowing customers to learn more about Cadillac vehicles from the comfort of their own homes.
The launch of the 2023 Cadillac Lyriq is on the horizon, so it makes sense for the luxury marque to make the luxury electric crossover available to view through Cadillac Live, providing customers with more information. Production of the all-new electric crossover will begin at the Cadillac Spring Hill Plant in Tennessee this spring, and deliveries to dealerships will commence shortly thereafter.
Riding on the new BEV3 platform, the 2023 Cadillac Lyriq features a proprietary 100.4 kWh lithium-ion Ultium battery pack and a single Ultium Drive motor mounted on the rear axle. The electric driveline is rated at 340 horsepower and 325 pound-feet of torque, and Cadillac estimates the Lyriq will have 300 miles of range on a full charge. Order books for new Lyriqs will open as soon as the Debut Edition lands, as Cadillac elected to forgo a second round of reservation process for new models due to an unprecedented amount of interest in the Lyriq.