In a move unexpected to all, Cadillac has just partially showed off its upcoming XT4 crossover utility vehicle.
Published to the brand’s YouTube channel on March 2nd, 2018, the new ad is entitled The 2019 Cadillac XT4. The commercial starts off with the following lines:
After that, the 30-second spot shows the upcoming XT4 from various angles, while never fully revealing the vehicle in its entirety. Bruno Mars’ Uptown Funk serves as the background track.
From the various angles, we can see a more evolved and polished iteration of Cadillac’s Art & Science design language, including:
Notably, the tagline for the ad reads: Daring has evolved. Introducing the first-ever Cadillac XT4. Coming Fall 2018.
Overall, the ad – which will air during the 2018 Oscars ceremony – is quite youthful, eye-catching, and pleasant to the ear and the XT4 appears to have quite the elegant, sporty and attractive appearance based on what we can see from the spot.
We look forward to seeing the 2019 Cadillac XT4 unveiled completely at the upcoming 2018 New York International Auto Show in April.
Taking directly after the Escalade IQ.
Caddy says it's going to "listen to the customer" instead.
A bipartisan group teamed up to sign a letter to FOM.
But still less than the industry average.
No, the V badge doesn't add horsepower... but nice try.