Cadillac recorded 32,016 new vehicle sales in November 2017, an increase of 3.2 percent year-over-year. The performance represents the brand’s 18th consecutive month of global sales volume growth.
“We have positioned ourselves to have a successful 2017 and are on track to have one of the best sales years in the history of Cadillac,” said Cadillac President Johan de Nysschen. “Our SUV sales remain strong and we are seeing growth in the sedan segment, with both the ATS and CT6 performing well globally.”
In the first 11 months of 2017, sales increased 18.5 percent to 321,721 units. The results have enabled Cadillac to surpass last year’s total of 308,718 vehicles sold globally.
Cadillac did not disclose sales on a per-model basis in November, something it stopped doing at the end of 2016.
The brand did, however, state that the Cadillac XT5 luxury crossover remains the brand’s top-selling product, with a total of 129,971 units delivered worldwide so far in 2017.
In addition, global sales of the Cadillac ATS remain strong and have increased 20.2 percent for the year.
Cadillac sales decreased in the United States and in Canada while increasing in China:
Unlike in the first four months of 2017, Cadillac did not provide individual sales figures for Mexico, Europe and South Korea or the Middle East, instead including sales from those markets in the single ROW (Rest of World) line item.
Market | November 2017 / November 2016 | November 2017 | November 2016 | YTD 2016 / YTD 2015 | YTD 2017 | YTD 2016 |
---|---|---|---|---|---|---|
Total | +3.7% | 32,016 | 30,888 | +18.5% | 321,721 | 271,401 |
United States | -12.8% | 13,359 | 15,326 | -5% | 141,136 | 148,560 |
China | +23.4% | 16,629 | 13,476 | +53.7% | 158,272 | 103,006 |
Canada | -4.7% | 1,045 | 1,097 | +15.5% | 12,489 | 10,815 |
ROW | -0.6% | 983 | 989 | +8.9% | 9,824 | 9,020 |
According to the J.D. Power Information Network, the average U.S. transaction price for a new Cadillac was above $54,000 in November. The brand continues to have the second-highest average transaction prices among major luxury automotive brands in the U.S.
Cadillac says that it is continuing to focus on high-quality retail business in the United States while reducing exposure to fleet sales. The U.S. luxury car market continues to experience contraction in demand for sedans, but Cadillac has been able to partially offset this impact with strong sales of the XT5 and the iconic Escalade, resulting in 8.1 percent growth in SUV portfolio sales in the first 11 months of 2017.
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