Home » Curious Cadillac Headlamp Shows Up In New Ad

Curious Cadillac Headlamp Shows Up In New Ad

Curious Cadillac Headlamp Shows Up In New Ad

Last week, we covered Cadillac’s new “No Barriers” video advertisement, which showcases the entire 2021 Cadillac vehicle lineup. The video ad is just a minute long, and gives us a glimpse of the brand’s latest styling language. However, we noticed something rather peculiar, namely an odd-looking Cadillac headlamp.

The strange-looking Cadillac headlamp can be seen around the 19-second mark, right after the business woman hops on the table and runs towards the window. The headlamp housing includes a horizontal amber marker, above which is the cursive Cadillac logo script. The headlamp appears to draw back into the fenders.

Naturally, we wanted to know what this mystery Cadillac headlamp was all about. Perhaps it was a teaser for a future vehicle, like the Cadillac Lyriq all-electric crossover or Cadillac Celestiq flagship sedan? Maybe it was an easter egg of sorts? We tried to figure it out, but couldn’t quite match it up with anything that is currently in production.

So, we ended up reaching out to Cadillac spokesman Stefan Cross, who explained that the Cadillac headlamp in question belonged to none other than the all-new 2021 Escalade. It’s a bit surprising, given the shape of the housing appears to rise at a steep angle towards the outer edge. However, it’s possible that’s merely the result of the angle at which the footage was shot, which looks to be from above and ahead of the SUV.

As a reminder, the 2021 Cadillac Escalade debuted in February with a complete overhaul for the nameplate, including a new underlying architecture, independent rear suspension, more interior room, an optional diesel engine option, and redesigned styling.

The new look falls in line with Cadillac’s latest design language cues, which include a long, thin application for the various Cadillac headlamps. Similar headlamp styling can be seen on the new Cadillac CT4 and CT5, with the Cadillac Escala concept from 2016 on deck to provide the inspiration.

Subscribe to Cadillac Society for more Cadillac Escalade news and around-the-clock Cadillac news coverage.

Written by
Jonathan is an automotive journalist based out of Southern California. He loves anything and everything on four wheels.

19 Comments

  1. Something isn’t right about that explanation. Interesting.

    Reply
    • There is no way in he!! that the headlamp is from an Escalade. Definitely a cover-up effort by Cadillac.

      Reply
  2. It’s strange because I thought the new Escalade turn singles where in the large Day time running lights the and the new Escalade has different LED light setups the overall shape doesn’t look like the new Escalades to me. This kinda looks like a cover up Because that just doesn’t look like the new Escalade

    Reply
  3. Interesting that I made this observation known in a comment on this site about the original commercial. However, my comment didn’t get posted after going through review…
    This is NOT an Escalade headlamp. It’s an Easter egg and is from an upcoming model.

    Reply
    • Strike that! I see my comment now…sorry. BUT, I maintain my comment about it being from an upcoming model.

      Reply
      • Stefan either lied to you, or is completely clueless. You’ll have to flip a coin on that issue. Look at the sheet metal above the headlight. Even Stevie Wonder would know that this headlight is not from any current Cadillac.

        Reply
        • I’d say (As others have) it is almost certainly the Lyriq headlight.

          Reply
  4. Nope, not the Escalade. The turn signal for the Escalade is in the vertical DRL.

    Reply
    • Doesn’t seem to be XT6, CT4 or CT5 either. I wonder if it is indeed Lyriq. We know it actually “exists” in production form….somewhere.

      Anyone know when it will be shown to the public?

      Reply
      • I’ve pretty much checked all current Cadillac’s and this is something new. It could simply be the effects of cabin fever, but if you blow the picture up really big where the light starts to do a dog leg, I swear there is a guy’s face. Paging Mr Rorschach… Trying to figure out if this is a headlight or taillight, and what it is from, has been the highlight of the day though!

        Reply
    • Guys i figured it out, its a top down shot of the current generation Escalade. Watch the vid in slow motion and you can see the road in front of the car as its driving. We were all looking at it the wrong way.

      Reply
      • I think you might be right! If so good catch.

        Reply
  5. If it is the Lyriq, the headlight is substantially different from the Sketch that Cadillac Previewed of a forthcoming EV CUV early in 2019. So perhaps this is something else?

    Reply
  6. Is there a slim chance this is a taillight, shot from a strange angle to where we can’t see the part on the right going all of way up the C or D Pillar? Go and look at various pictures of the XT4 taillights to see what I’m talking about. If it is a headlight where is the actual light? If the black bit is a slim smoked headlight, I can’t see them having the Cadillac script placed smack dab in front of it.

    Reply
  7. It’s a top view of the old Escalade’s headlights.

    Reply
    • Don’t think so.

      Reply
      • Watch the segment of the video in slow motion and you can see the road going under the car. Its looking down on the passenger side headlight assembly on a 2016-2020 escalade, i even went to the Cadillac dealership today to look for my self and it matches perfectly.

        Reply
        • I stand corrected.

          Reply
  8. I looked at one in parking lot today. It is as a couple of observant posters have stated, the current Escalade headlight shot from a weird over head shot. Very good catch on their part.

    Reply

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

Lost Password

Please enter your username or email address. You will receive a link to create a new password via email.

Sign Up