Cadillac XT5 Sales Increase 4.3 Percent To 17,045 Units In Q2 2018

Cadillac XT5 sales increased in the United States, China and South Korea and decreased in Canada in the second quarter of 2018.

Cadillac XT5 Sales - Q2 2018 - United States

In the United States, Cadillac XT5 deliveries totaled 17,045 units in Q2 2018, an increase of about 4 percent compared to 16,344 units sold in Q2 2017.

In the first six months of the year, XT5 sales increased about 7 percent to 31,890 units.

Cadillac XT5 Sales - Q2 2018 - Canada

In Canada, Cadillac XT5 deliveries totaled 1,620 units in Q2 2018, a decrease of about 14 percent compared to 1,888 units sold in Q2 2017.

In the first six months of the year, XT5 sales decreased about 12 percent to 2,821 units.

Cadillac XT5 Sales - Q2 2018 - South Korea

In South Korea, Cadillac XT5 deliveries totaled 169 units in Q2 2018, an increase of about 51 percent compared to 112 units sold in Q2 2017.

In the first six months of the year, XT5 sales increased about 49 percent to 266 units.

Cadillac XT5 Sales – Q2 2018 – China

Cadillac XT5 sales increased 14 percent to 17,000 units in China during the second quarter 2018. No further sales information is available about the XT5 in China.

The Cadillac Society Take

The XT5’s second quarter 2018 sales performance enables the model to remain in second place in its competitive set in terms of sales volume in the United States, a total of 8,211 units behind the Lexus RX. The XT5 did, however, outsell the Acura MDX and Lincoln MKX. The MDX is getting a few updates for the 2019 model year, including a sportier MDX A-Spec model, while the MKX will be relaunched as the Lincoln Nautilus for the 2019 model year, with a few additional updates and changes.

In addition, the 4.62 percent sales growth of the Lexus RX outpaced the 4.3 percent growth of the XT5. Both models, however, outperformed the segment average of 0.95 percent sales growth during the quarter.

We posit that the XT5 continues to sell well and will continue to do so due to a competitive product offering as well as the ongoing shift in consumer buying dynamics that favors crossover utility vehicles at the expense of other vehicle types, such as sedans.

However, the fact that the RX continues to outsell the XT5 by a wide margin should keep Cadillac executives up at night, not because the XT5 sales aren’t doing well, but rather because it can perform much better and take more sales from Lexus. We attribute the ongoing sales lead of the Lexus RX to a strong market following and reputation of the RX model, as well as a stronger of the Lexus brand when compared to Cadillac.

Sales Numbers - Midsize Premium Luxury Crossovers - Q2 2018 - United States

The mid-size premium luxury crossover segment expanded just less than 1 percent in the second quarter 2018, and 1.5 percent during the first six months of 2018.

About The Numbers

• All percent change figures compared to Cadillac XT5 Q2 2017 sales, except as noted
• In the United States, there were 77 selling days in Q2 2018 and 77 selling days in Q2 2017
• In Canada, there were 77 selling days in Q2 2018 and 76 selling days in Q2 2017
• China sales figures represent retail deliveries and do not include fleet sales
• South Korea sales figures represent vehicle registrations rather than raw sales volume